I’m sure you’ve read newsletters you really didn’t enjoy, either because they were sales-y or felt intrusive, and you may be thinking that all newsletters are like that. Here’s the…
In episode #4 of Kidlit Marketing Made Easy(er), we flew over author newsletter land and got a bird’s eye view of what starting an author newsletter looks like. It looked…
Something I hear often is how much authors hate marketing. In fact, in an email conversation this week, one of my editing clients signed off with the comment – and…
In podcast episode #2 of Kidlit Marketing Made Easy(er), we looked at the concept of your target audience who, for a children’s or young adult author, is made up of…
If you reduce marketing to its simplest form, it’s nothing more than connecting with people who like the same things you do. And the most important word in that sentence…
In episode #1 of Kidlit Marketing Made Easy(er) we looked at what marketing is, what the difference is between marketing and selling and how you are actually serving your readers,…
Everyone can identify a picture book and a middle-grade novel but what about a chapter book? This category of children’s literature doesn’t get as much love and attention from both…
Getting published is hard.
Sure, there is a small group of people in the world for whom all the planets aligned the first time and it’s been smooth orbiting ever…
I’ve been missing from Poetry Friday since late June because I’ve been having my website redone and doing a 12-week course on starting and growing a newsletter, which has been…
As an editor for children’s literature, I work on manuscripts for all ages from picture books to young adult, but most of my work comes from editing picture books and…
That may sound too good to be true - and essentially most things that sound too good to be true turn out not to be true - but an author newsletter isn’t one of them.
How does it work?
Creating a community with an author newsletter allows you to free up time to write, to relax, to hike, to walk the dog, to spend time with family, to read books… without having to post constantly on social media so people know who you are.
Marketing your children’s or YA book can be as simple as: 1️⃣ having an author newsletter 2️⃣ sending regular emails to interested people 3️⃣ creating connections
Do you really need 10k followers on social media, most of who will never see what you post or necessarily want to buy your work? Or would you prefer a small and engaged audience who choose to receive emails from you, are interested in your writing and who will spread the word about you and your books?
I know which one I’d prefer (and it’s not the first option 🙃)
Comment MARKETING below and I’ll send you a book marketing starter kit that will walk you through getting your followers of social media and onto your email list.
As a children`s or young adult author, you need to connect with both your ideal customer and your ideal reader who are not the same people.
This is how marketing for children and young adults is different to authors of other genres!
In this episode, we`ll be looking at:
1️⃣ why you should connect with your ideal readers even if they`re not the ones buying your books 2️⃣ where and how to connect with these readers when you won`t necessarily find them online 3️⃣ how ensuring your readers know, like and trust you will help you to build connections with them 4️⃣ how to connect with your readers if you haven`t finished writing your book
Bonus: a look at a successful children`s author and poet who masters connecting with young readers both online and face-to-face to build relationships and market her work.
Find the link to Kidlit Marketing Made Easy(er) in my bio or you can listen to it on your favourite podcast player.
Save this post so you can find it later if you can`t listen now. And foloow me @lou.piccolo_editor
There’s something about lyrical language combined with clever, consistent rhyme and a solid story arc that reminds me of how much beauty humans can create if they choose to.
This is why I specialised in children’s and YA literature, and then in poetry for kidlit.
Does this mean I don’t edit other types of kidlit? No, I have a soft spot for rhyming picture books, poem picture books and verse novels but I edit all types of children’s and young adult literature.
You can hire me to edit your: ✨ rhyming picture book ✨ poem picture book ✨ poetry collection ✨ verse novel ✨ stand-alone poem ✨ prose picture book ✨ chapter book ✨ MG/YA prose novel ✨ children’s magazine article or short story
Comment RHYME and I’ll send you: ✨ a link to my contact form ✨ a free rhyming kit to start you off on rhyme
Follow @lou.piccolo_editor and let’s become Insta-friends!